Abstract: Current urban consumption space is not limited to the city border but has extended to rural areas. The emergence of original ecological consumption concept has pushed urban consumers to enter a larger consumption space from restaurants located in cities and suburbs to some remote mountain villages, where the space construction of agritainment for urban consumption has been started. Based on the fieldwork in southwest Hubei, this study demonstrates that the space construction in mountain villages has involved material, mental and social dimensions identified by Lefebvre and many local elements such as food, landscapes, plants, animals, residents, buildings, history, and culture as well. All the main features of capitalist space such as homogenization, hierarchization and fragmentation have appeared in agritainment business in mountain villages.