华东师范大学(哲学社会科学版) ›› 2015, Vol. 47 ›› Issue (6): 78-81.doi: 10.16982/j.cnki.1000-5579.2015.06.009

• 传播学研究 • 上一篇    下一篇

进步与制约
——1993-2003 年中国电视新闻节目主持人传播的现代性探索

於春   

  1. （华东师范大学传播学院广播电视学系，上海，２００２４１
  • 出版日期:2015-11-15 发布日期:2015-12-13
  • 通讯作者: 於春
  • 作者简介:於春
  • 基金资助:

    本文系教育部人文社会科学规划项目“中国电视节目主持三十年研究（１９８０—２０１０）”（１０ＹＪＣ８６００５６）最终成果的一部分，并得到２０１４ 年国家留学基金（２０１４０６１４５０４９）和２０１５ 年华东师范大学预研究项目资助。

Progress and Constraints in the Exploration of the Modernity of China’s TV Compere Communication from 1993 to 2003

YU Chun   

  • Online:2015-11-15 Published:2015-12-13
  • Contact: YU Chun
  • About author:YU Chun

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摘要： 1993-2003年中国电视新闻节目主持人传播做出了较大的现代性探索和创新，但在后续发展中也面临一系列问题，比如：舆论监督的结构性制约，新媒体冲击，收视率悖论，人才建设瓶颈。如何立足现实，继续推进舆论监督中官意、民意、媒意的三结合；如何加快推动电视与新媒体的融合发展；效果评估上质化与量化如何并重；如何提升主持人的职业化、专业化，践行法治，是我们必须探讨的问题。

Abstract: In spite of its significant progress in the innovation and exploration of modernity from 1993 to 2003, China’s TV compere communication has met a series of challenges, such as the structural constraint of media supervision, the impact of new media, the paradox of audience ratings and the bottleneck of compere workforce. In order to solve these challenges, we must probe on the following issues: how to promote the “three-combination” of official opinion, public opinion and media opinion in media supervision based on reality; how to enhance the coordinated development of television and new media; how to balance the quantitative and qualitative evaluation; how to improve the expertise and professionalism of comperes; and how to implement the laws.