华东师范大学学报(哲学社会科学版) ›› 2022, Vol. 54 ›› Issue (2): 110-118.doi: 10.16382/j.cnki.1000-5579.2022.02.012

• 国家话语生态研究 • 上一篇    下一篇

共情修辞视域下的国家外部认同建构

李克, 朱虹宇   

  • 接受日期:2022-02-21 出版日期:2022-03-15 发布日期:2022-03-28
  • 作者简介:李克，山东大学翻译学院教授（威海，264209）|朱虹宇，山东大学翻译学院博士研究生

Establishment of External Identification of a Country through the Lens of Empathy Rhetoric

Ke LI, Hong-yu ZHU   

  • Accepted:2022-02-21 Online:2022-03-15 Published:2022-03-28

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摘要：

赢得外部世界认同是国家对外交流的目的之一，而要有效获得外部认同，就离不开共情修辞。共情修辞将受众的情感、认知等纳入考量，赋予利益交织的严肃的国际交流以人文主义色彩，试图平衡“情”与“理”在国家外部认同建构中的作用，充分发挥共情的亲社会行为属性。这种亲社会属性有助于推动修辞者主动且不带偏见地理解受众，为建构修辞者国家的国家外部认同塑造良好的修辞氛围，以共情修辞催生友好情感并获得共同利益。

关键词: 国家认同, 共情修辞, 国家形象, 对外交流, 外交话语

Abstract:

It is one of the aims of a country’s external communication to win the identification of the outside world, and empathy rhetoric can serve as an indispensable means to effectively gain external identification. Empathy rhetoric takes the audience’s emotions and perceptions into account and adds a humanistic ingredient to the serious international exchange intertwined with interests, attempting to balance the role of “emotion” and “reason” in the construction of the external identification of a country and to give full play to the pro-social behavioral attributes of empathy. Such pro-social attributes motivate the rhetor to facilitate an unbiased understanding of the audience, to create a good rhetorical atmosphere for the construction of the external identification of the country the rhetor lives in, and to generate friendly emotions and thus gain common interests through empathy rhetoric.

Key words: external identification of a country, empathy rhetoric, national image, external communication, diplomatic discourse